For the Spanish-Danish Copenhagen-based photographer Carmen Gomez, we created a visual identity including logo, book, and website. Beyond the visual identity, we designed and developed a custom digital platform – an interactive Art Wall Designer. The tool allows collectors to explore her works in curated interior environments, experiment with different framing options and wood finishes, and upload images of their own homes to visualize the artworks in their personal space. Functioning both as a visual decision-making tool and an integrated shop, the Art Wall Designer bridges inspiration and purchase. The solution transforms the website from a traditional portfolio into an immersive digital experience, combining storytelling, technology, and commerce in one seamless platform.